BetMGM Casino Cookies Policy

At BetMGM Casino, we use cookies and similar technologies to make your visit to our website and mobile app safer, faster and more personalised. This Cookies Policy explains what cookies are, how we use them across BetMGM UK, and how you can manage your preferences. By continuing to use our online casino and sportsbook services, you agree to our use of cookies as described below, unless you choose to disable them through your browser or device settings.

What Are Cookies

Cookies are small text files that are placed on your computer, smartphone or tablet when you visit our website or use our BetMGM app. They allow us to recognise your device, remember your preferences, keep you securely logged in during your session, and understand how you interact with our online casino. We also use similar technologies such as pixels, web beacons and local storage, which we collectively refer to as "cookies" throughout this policy.

Why We Use Cookies

We rely on cookies to operate BetMGM Casino efficiently and to give you a smoother experience when you play, deposit or withdraw funds. Cookies help us keep your BetMGM login secure, remember your language and display settings, and ensure that promotional offers such as our welcome bonus or a BetMGM promo code are shown correctly and only where eligible. We also use cookies to detect and prevent fraud, unauthorised access, and prohibited practices such as attempts to access our UK-restricted services through a VPN.

Types of Cookies We Use

We categorise the cookies used on BetMGM UK into the following groups. Each category serves a distinct purpose, and not all of them require your consent.

• Strictly Necessary Cookies – these allow you to log in to your BetMGM casino login securely, navigate the site, place bets, and access account features. Without these cookies, our services, including deposits and withdrawals, cannot function properly.
• Performance and Analytics Cookies – we use these to understand how visitors use our online casino, which pages are most popular, and where technical issues occur, so we can improve our platform and our BetMGM app.
• Functionality Cookies – these remember your preferences, such as saved login details, display settings, and whether you have previously accepted a BetMGM bonus code or promotional offer.
• Advertising and Targeting Cookies – we and our advertising partners use these to deliver relevant marketing, including information about our sign up bonus, sportsbook promotions and other offers, both on our own platform and on third-party websites.
• Social Media Cookies – these enable sharing functionality and allow content from social platforms to be embedded in our pages.

Cookies on Our Mobile App

When you download and use our BetMGM casino app or access BetMGM UK through our iOS or Android application, we and our technology partners use similar identifiers, including device IDs and software development kit (SDK) technologies, to perform functions equivalent to cookies. These allow us to keep your account secure, remember your preferences, and measure how the bet mgm app performs. You can manage many of these settings through your device's privacy and advertising controls.

Third-Party Cookies

We work with trusted partners, including analytics providers, payment processors, and marketing platforms, who may also place cookies on your device when you visit BetMGM Casino. These third parties may collect information about your browsing behaviour across different websites, which helps us and them understand engagement with our online casino and improve advertising relevance. We do not control these third-party cookies directly, and we encourage you to review the respective privacy and cookie notices of these providers for further detail.

Payment and Verification Cookies

Certain cookies support the secure processing of deposits and withdrawals made through methods such as VISA, MasterCard, PayPal, Apple Pay, Google Pay and bank transfer. These cookies help confirm that the payment method used matches your verified account details and help prevent fraudulent or unauthorised transactions.

How Long Cookies Stay on Your Device

Some cookies are session cookies, which are automatically deleted once you close your browser or app. Others are persistent cookies, which remain on your device for a set period, allowing us to recognise you on your next visit, keep your betmgm login uk details more accessible, and maintain certain preferences. Retention periods vary depending on the purpose of each cookie, ranging from a single browsing session to up to twenty-four months.

Managing Your Cookie Preferences

You have control over how cookies are used on your device. When you first visit our website, we present a cookie banner where you can accept all cookies, reject non-essential cookies, or customise your preferences by category. You can also manage or delete cookies at any time through your browser settings. Please note that disabling certain cookies, particularly strictly necessary ones, may affect your ability to log in, place bets, or use core features of our online casino.

• You can adjust cookie settings directly within most web browsers, including blocking or deleting existing cookies.
• You can opt out of certain advertising cookies through industry opt-out tools provided by advertising networks.
• You can manage app-level tracking permissions through your device's operating system settings.

Consent and Legal Basis

We only place non-essential cookies on your device once you have provided your consent, in line with applicable UK data protection and privacy legislation. You may withdraw your consent at any time by adjusting your cookie preferences or clearing cookies from your browser. Strictly necessary cookies do not require consent, as they are essential to the operation of our services and to fulfilling our obligations under our licence with the UK Gambling Commission.

Updates to This Policy

We may update this Cookies Policy from time to time to reflect changes in technology, legislation, or the way we operate BetMGM Casino. Any material changes will be communicated through an update to this page, and we encourage you to review this policy periodically. Continued use of our website or app after changes are published constitutes acceptance of the revised policy.

Contact Us

If you have any questions about how we use cookies, or about this policy generally, our support team is available 24/7 via live chat or by email at support@betmgm.co.uk. You can also reach us through the E-Mail Us form on our website or consult our Help Centre for further guidance on managing your privacy preferences.